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Plant-Based Brands - Is It Time to Ditch Green & Why Impossible & Planted Went Red & Purple
When it comes to plant-based brands packaging and colour, it isn’t just about aesthetics, it can be a game-changer says Dutch Designer, Sop
Impossible Foods Expands Retail Line with New Disney-Themed and Convenience Options
US plant-based company Impossible Foods has unveiled new products with the focus on 'family convenience'
Impossible Foods Launches Strategic Pop-Up Concept in Chicago Named ‘Impossible Quality Meats’
US based, Impossible Foods is strategically expanding its footprint in the foodservice industry with the launch of Impossible Quality Meats,
How Plant-Based Meat Companies Are Winning Over Everybody with Delicious Recipes
As the global food revolution gathers momentum, plant-based meat companies are not just competing on taste and texture, they're enticing con
Impossible Foods CEO Calls for a Redefinition of the Global Plant-Based Narrative
In a Bloomberg TV interview, Peter McGuiness, President & CEO of Impossible Foods, has made a compelling call for a "redefinition of the glo
Impossible Foods Unveils New Brand Identity to Embrace Broader Market
In a move seen as broadening its appeal, Impossible Foods has launched a new brand identity at the Natural Products Expo West in Anaheim.
Three Plant-Based Products Triumph in the 2024 Men's Health Food Awards
In an industry seeing a growing lineup of healthy and ethical eating options, the 2024 Men's Health Food Awards have recognised the growing
US Army Takes a Giant Leap in Nutrition with Impossible Foods Partnership
This significant partnership will allow soldiers to enjoy plant-based Impossible Foods Burgers, known for their nutrient-dense profile, offe
Impossible Foods Plant-Based Burgers Growing NZ Coverage One Belly At A Time
Impossible Foods, US-based producer of plant-based burgers, has set its sights on growing its coverage in New Zealand, marking a significant