#earthhack Flora Food Group has won the prestigious World Sustainability Award for Eco Design with their unique paper-based butter tub, a fully recyclable, waterproof, and oil-resistant packaging innovation. This achievement marks a milestone in the company’s mission to lead the way in sustainable food solutions.
“They said making butter from plants was impossible. They said creating a paper pack that could hold it was even more impossible,” said David Haines, CEO of Flora Food Group in a social post. “Today, as Flora Food Group wins the World Sustainability Award for Eco Design, I’m reminded of those initial skeptical faces.”
Source: Flora Food Group
The innovative packaging, the result of four years of intensive R&D, is the first of its kind in the food industry. The recyclable tub represents a significant leap forward in reducing plastic reliance, a goal Flora Food Group has pursued as part of its commitment to eco-conscious food production. This project, David Haines noted, stands as a tribute to the team's dedication and Flora’s broader mission to deliver the “next generation of delicious, natural, and nutritious food that is more affordable and sustainable.”
Acknowledging his team’s contributions, Haines said, “This accolade represents far more than an award – it demonstrates our steadfast commitment to pioneering sustainable solutions in the food industry.”
Flora Food Group’s innovation sets a new benchmark for sustainable packaging, signaling a promising shift toward eco-friendly options in the global food industry.
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