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FOODEX Japan 2025 as Future Food Takes Over Tokyo and Regional Players Should Take Note

Writer's picture: Scott Mathias Scott Mathias

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FOODEX Japan 2025 is gearing up to be a feast of the future, a playground for plant-based pioneers, seaweed evangelists, and anyone with a stake in what we’ll be eating next. Marking its 50th anniversary, this year’s event at Tokyo Big Sight from March 11 to 14 is set to be a showcase of how far food innovation has come and where it’s headed.

FOODEX Japana
Source: FOODEX JAPAN

Over 50-years, FOODEX has grown into a heavyweight, pulling in more than 80,000 exhibitors and 4 million buyers. The space this year has exploded by 124% compared to last year, which tells you one thing - business is booming in the world of sustainable food - more than 4000 exhibitors alone this year.


Plant-based is no longer some niche curiosity tucked away in the back of the expo hall. This year’s “Plant-Based / Alternative Food” zone is going full throttle, with brands like Agriture, Alishan Organics, and Deats Food Planning rolling out everything from alt-meats to dairy-free reinventions. If there’s one place to see what’s next in food without an animal in sight, this is it.


Seaweed, Japan’s oceanic superfood, is also getting its moment. No longer just the sidekick to sushi, it’s being pushed as the next big thing in sustainable nutrition. Expect to see it in everything from gourmet snacks to gut-friendly supplements, riding the wave of interest from both health-conscious consumers and industry heavyweights looking for their next green goldmine.


Source: Various - FOODEX Japan


With exhibitors from over 70 countries, FOODEX isn’t just a trade show, it’s a deal-making mecca. Whether you’re a buyer, a trend-watcher, or just someone who likes to eat ahead of the curve, this is where food’s future gets decided. The networking? Unmatched. The innovation? Relentless. The chance to be part of what’s coming next? Right here.


For regional producers from Australia and New Zealand, FOODEX offers a golden opportunity to get in front of Japan’s lucrative market, where demand for high-quality, innovative, and sustainable food is only growing. With Japanese consumers increasingly seeking out plant-based, functional, and premium food products, this is the kind of exposure that could turn a niche brand into a major player.


FOODEX Japan 2025 isn’t just about what’s on the plate—it’s about what’s possible. Future food is here, and Tokyo is about to serve it up.



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