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Foodpreneurs Festival is a Launchpad for Australasian Consumer Product Innovators

Writer's picture: Scott Mathias Scott Mathias

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 The Foodprenuers Festival 2024

Source: The Foodprenuers Festival


The Foodpreneurs Festival, happening on May 22-23 2025 at Abbotsford Convent outside of Melbourne, Victoria, Australia, presents a significant opportunity for emerging food, drink, and pet food brands from Australia and New Zealand.


Founded by industry expert Chelsea Ford, the festival is dedicated to propelling emerging and challenger brand owners into the spotlight, fostering innovation, and expanding consumer choices in the competitive consumer packaged goods (CPG) sector.


The festival offers a comprehensive platform for brand owners to engage directly with buyers, industry specialists, media representatives, investors and fellow food, drink and pet food entrepreneurs. 


Key opportunities include: 

  • Pitch Hub where Foodpreneurs can pitch their products to potential wholesale buyers;

  • Collaboration Corner for unparalleled business building opportunities; and

  • Happy Hour to let some steam off with those who know the challenges first hand.


There are also other opportunities featuring for the first time in 2025, including pitching to investors for funding at the CPG Investor Hub, and the industry recognising brand owners that are making waves at the BiteBack Awards & Party.


Chelsea Ford says the festival's role in amplifying the presence of emerging and challenger brands should not be underestimated. "My mission has always been to give consumers more choice and help emerging and challenger brands make their mark. We’re not just building businesses; we’re changing the industry, disrupting the status quo, championing innovation, and offering something better, something new."

Participants at The Foodprenuers Festival

Source: The Foodprenuers Festival


The festival also provides early stage producers from the Asia Pacific region exposure beyond local farmers' markets. They no longer need to try to figure out who they need help from and how they’ll contact them, including buyers, it’s all set up for them.


Foodpreneurs Festival brings together buyers from across the country, offering them a chance to discover innovative products and help them reach supermarket shelves and online stores. By connecting brand owners with multiple stockists in a single day, the festival increases visibility for creative, high-quality, and unique offerings, ensuring they don’t go unnoticed by buyers or shoppers.


For startups in Australia and New Zealand, the Foodpreneurs Festival serves as a catalyst for growth, offering exposure to new markets on both sides of the Tasman and the chance to establish connections leading to tangible wholesale opportunities and increased brand recognition.


The event's focus on innovation and collaboration aligns with the dynamic nature of the Australasian food and beverage industry, making it an important occasion for brands aiming to scale and succeed in the CPG market.


For more information and to become a Festival Insider CLICK HERE


Audio Sponsors Link HERE


ENDS

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