In a twist that’s making waves across the seafood world, the legendary Wintzell’s Oyster House, an 85-year-old Alabama institution, has officially added plant-based seafood to its menu, including Mind Blown plant-based oysters from The Plant Based Seafood Co.
You read that right: the same restaurant that’s been serving oysters since 1938, and was recently crowned the Number One Seafood House in Alabama, is now offering a meatless seafood option to its patrons. And yes, it’s arrived just in time for Lent.
Source: The Plant Based Seafood Co. - Plant- Based Oysters
For those who think plant-based fish is a coastal or Californian thing, this partnership is a clear sign something bigger is happening: traditional seafood spots are quietly testing a new tide, where plant-based and legacy seafood sit side by side.
“When an 85-year-old oyster house in Alabama adds plant-based seafood to the menu, including our Mind Blown oysters, that’s not just progress, it’s a paradigm shift. This isn’t about replacing tradition, it’s about re-imagining it. Consumers want choice, and even legacy seafood joints are starting to serve it.” says Monica Talbert, Co-Founder & CEO, The Plant Based Seafood Co.
Wintzell’s isn’t just experimenting, they’re bringing out The Plant Based Seafood Co.’s Mind Blown oysters from the innovation vault for a Limited Time Offer (LTO), making it one of the boldest plant-based seafood menu moves of the year.
Source: The Plant Based Seafood Co. Co-Founder Monica Talbert with Wintzell's owner, Gil,
The Plant Based Seafood Co., founded by seafood insiders, has always positioned its products as complementary to traditional seafood, not competitive — and this partnership shows exactly what that looks like in action.
Is this just a one-off Lent special? Or a bigger sign even America’s most iconic fish joints are ready to evolve?
Either way, Alabama just got its first taste of the future and it’s Mind Blown.
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