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Summer Sensation as New Zealand’s Premium Apricots Ready to Wow the World

The sweet, juicy delights of a New Zealand summer are here!


Summerfresh NZ has unveiled its exclusive Summer Apricot Series - five premium varieties set to tantalise taste buds both locally and internationally. These carefully crafted apricots, with names like Summer Spark, Summer Desire, Summer Charm, Summer Passion, and Summer Blaze, embody the very best of New Zealand’s summer fruit offerings.


Developed after more than two decades of research by Plant & Food Research, the Summer Apricot Series has been tailored to New Zealand’s unique growing conditions. Central Otago, known as the heartland of New Zealand’s apricot production, will lead the charge as these orchards reach full production within the next seven to eight years.

Apricots growing on a tree

“Our apricots reflect the very best of New Zealand’s summer,” says Stephen Darling, chairman of NZ Summerfresh. “They have an exceptionally high flavour with a juicy, almost crisp texture, intense sweetness, and bright colour.”


The innovation doesn’t just stop at flavour. These apricots are positioned to make a significant impact on the global market, adding to New Zealand’s thriving summer fruit exports. In 2024, New Zealand’s fresh produce exports reached NZ$4.3 billion, with summer fruits like cherries leading the charge in key markets such as Taiwan. The Summer Apricot Series is expected to further elevate New Zealand's reputation for top-tier horticultural products.


With their bright colour, bold names, and unique taste, the Summer Apricot Series promises to become a staple of Kiwi summers and a sought-after export. Whether enjoyed fresh or as part of culinary creations, these apricots truly capture the essence of a New Zealand summer.


For more information CLICK HERE


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