Australia's, giant Sydney Markets have once again showcased the crucial role played by fruit, vegetable, and flower retailers and wholesalers in supporting the city's vast population, equivalent in size to New Zealand. Held at the ICC Sydney, the 2024 Fresh Awards ceremony honoured the outstanding contributions of individuals and businesses in New South Wales and the Australian Capital Territory.
Source: Sydney Markets
The event recognised 22 winners from a remarkable pool of 89 finalists across various categories. The awards recognise the critical importance of Sydney's fresh produce and floral sectors in maintaining the health and vitality of its urban population.
Bradley Latham, CEO of Sydney Markets, expressed immense pride in the dedication and innovation demonstrated by the market's community. "These awards not only recognise excellence but also celebrate the essential service these businesses provide to Sydney-siders, ensuring access to fresh, quality produce every day," Bradley Latham says.
Highlights from the night included top honours in the 'Wholesaler of the Year' category, which went to Lemdell, and 'Produce Grower of the Year', claimed by D Fresh Produce. In the floral sector, East Coast Wildflowers was celebrated as the 'Flower Grower of the Year'. Florist of the Year was 'The Little Garden'.
Source: Sydney Markets - Top left to right -Lemdell Wholesalers - D Fresh Produce - East Coast Wildflowers - The Little Garden - All Group Winners & Finalists - Awards Venue
The judging process involved a rigorous mystery shopper program, where businesses were evaluated based on the quality and freshness of their produce, customer service, industry knowledge, store appearance, and innovation.
Sydney Markets, home to the Sydney Produce Market, Sydney Flower Market, Sydney Growers Market, and Paddy’s Markets, serves as a critical hub for over 2000 businesses. These entities play a fundamental role in feeding the city by providing fresh fruit, vegetables, and flowers to local florists and retailers.
The 2024 Fresh Awards not only highlight individual and business achievements but also reflect the ongoing commitment of the Sydney Markets to promote best practices and innovation in the fresh produce and floral industries.
For more details on the winners and the event CLICK HERE
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