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UK Ivy Farm Sets Sights on Australian Market with Cultivated Meat Initiatives

Oxford-based Ivy Farm Technologies, which now has the largest cultivated meat pilot facility in Europe, is strategically planning to expand its innovative production techniques to Australia. The company's anticipation for regulatory approval aligns with its vision to transform the food industry globally, starting from its solid foundation in the UK.


Cultivated meat montage

Source: Dreamstime - Cultivated meat montage


Riley Jackson - Ivy Farm

Riley Jackson, head of Partnerships and Marketing at Ivy Farm, (shown left) says the company is ready to bring their expertise to the Australian market. "We're actively exploring collaborative opportunities in Australia and New Zealand, with a keen focus on scaling up. Our approach is to foster partnerships that could leverage shared manufacturing facilities, thereby reducing costs and accelerating production," Riley Jackson said in a interview at the recent Alt.Protein conference in Melbourne.


In the UK, Ivy Farm has built a robust 18,000 sq foot (1,672 M2) infrastructure now serving as a cornerstone for its operations. The facility not only boasts the largest bioreactor capacity in Europe but also demonstrates the company’s commitment to innovation and sustainability in food production. This setup is crucial as Ivy Farm considers replicating its successful model in Australia, where it sees significant potential for local and regional growth and impact.


Jackson explained the advantages of collaborative manufacturing hubs where companies can share facilities on a rotational basis. "This model reduces the individual cost burden and speeds up the overall production process, making it a sustainable strategy for industry expansion," says Riley Jackson.


Ivy farm Cultivatyed pork meat

Source: Ivy Farm - Cultivated pork


The potential for partnerships extends to local companies in both the plant-based and traditional animal meat sectors. "By partnering locally, we aim to integrate our products seamlessly into the existing market, beginning with a 5% to 10% meat inclusion in products. This not only meets consumer needs but also aligns with global sustainability goals by reducing the environmental impact of traditional meat production," Riley Jackson added.


As Ivy Farm waits for Australian regulators to approve local applications, their strategy involves not just entering the market but transforming consumer meat consumption patterns. The company's proactive steps in the UK, from developing cutting-edge facilities to engaging in key industry collaborations, set the stage for a similar impact in Australia, fostering a more sustainable and ethical approach to food production.


Would such a collaboration with Australia's foremost cultivated meat start-up Magic Valley, fast track it into commercialisation?


For more information about Ivy Farm CLICK HERE.


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